Account Planner

New York, NY
Reporting into the Associate Director, the Account Planner will be responsible for providing comprehensive sales planning for key advertising clients and media agencies across the US. The Sales team generates in excess of $30million in revenue, and provides advertising solutions across all platforms of the FT portfolio. The successful candidate will be expected to:
  • Account Management: Plan campaign schedules and preparation of client campaign proposals. Manage campaign and client relationship
  • Prospecting clients: Tear-sheet competitor publications both in print and digital. Identify & contact new business leads and target brands to make initial introduction of FT’s proposition & set up meetings
  • Master the FT digital and print product portfolio
  • Thoroughly understand editorial mission and readership profile
  • Manage client e-mailings, mailings and other communications
  • Troubleshoot creative, performance and billing issues as they arise
  • Campaign Management: Work closely with digital ad ops team to monitor results and optimize campaigns. Collate screenshots for new campaign launches
  • Work closely with research team to provide proactive data to clients and create sales narratives for new business

Benefits

Medical, Dental, Vision, 401k, Life Insurance, etc.

Requirements

  • This is a client-facing role, therefore communication, professionalism, and strong written and verbal skills are required
  • Extremely strong work ethic and drive
  • Ability to communicate with high-level marketing and advertising clients in a professional setting ad well as internal partners
  • Strong Microsoft excel & Powerpoint skills
  • Confidence and personality which will build strong relationships
  • A strong interest in media, both digital and print
  • A four-year college degree with demonstrated work ethic and successful teamwork
  • 1 to 2 years of business experience, with media agency or publisher experience preferred
  • An interest in and basic understanding of global economics, finance and world issues
  • Willingness to work in a fast paced team environment and ability to multi-task
Apply now
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