Inside The Trade Desk: Tech startup meets Ventura surf culture

Surfing at lunchtime? Employees at The Trade Desk’s Ventura, California headquarters do it on a regular basis. Still in the gritty startup phase, the demand-side programmatic company manages to balance a culture of ambition with that of a typical California surf town. Yes, Ventura employees do barbeque on the beach together on weekends, but they also put in long hours at their open office work stations. “If you want to work with smart people that are passionate about what they’re doing,” says senior product manager Gruia Pitigoi-Aron, “The Trade Desk is the place.”

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How the people of programmatic describe their jobs at parties

Once upon a time, it was impolite to ask someone new what they did for a living. In 2016 it’s one of the first questions you’re asked, especially if you’re working in the ad tech sector. Advertising conjures images of the Mad Men era but advertising technology is still a mystery to some. We checked in with some of the people of programmatic to learn what it is they actually do. Sponsored content by The Trade Desk

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Programmatic needs people: The 3 kinds of talent a $22 billion industry needs now

With programmatic spending expected to top $22 billion this year, the industry needs more talent than ever to continue its growth. While the “start-up culture” is an appealing draw, ad tech companies are far from the only tech vertical on the prowl for new hires. So who are the people of programmatic? They’re young executives in legacy industries who want to build something, those who want the transparency and collaborative environment of a start up, and seasoned executive “unicorns” who have experience across the buy, sell and tech verticals. Sponsored by The Trade Desk.

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